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Corporate Social Responsibility (CSR) and Organizational Performance: A Study of A Local Council

Kuldip Singh
Faculty of Administrative Science & Policy Studies, Universiti Teknologi MARA, Sarawak, Malaysia
Abstract— Corporate Social Responsibility (CSR) is generally being used to drive organizations to build up a great affiliation with external stakeholders and internal stakeholders to enhance organizational performance. Nevertheless, there is a lack of research on CSR and organizational performance in Malaysia's public sector. Corporate Social Responsibility (CSR) refers to a business approach that contributes to sustainable development by delivering economic, social, and environmental benefits for all stakeholders. This study aims to investigate the relationship between CSR and organizational performance amongst public sector employees. This study is quantitative, and questionnaires were distributed to collect information from a sample of 66 respondents. The data obtained through questionnaires were analyzed and evaluated by statistical test correlation to test the various hypotheses. The results indicate that CSR was positively correlated with organizational performance. Besides, the study also found significant relationships between all three dimensions of CSR with organizational performance. These results imply that CSR is positively correlated with organizational performance in the public sector. This study provides insights into the relationship between CSR and organizational performance in the public sector. This study has some limitations, and recommendations are discussed. 
 
Index Terms—corporate social responsibility, organizational performance, philanthropic responsibility, ethical responsibility, legal responsibility, economic responsibility, local council

Cite: Kuldip Singh, "Corporate Social Responsibility (CSR) and Organizational Performance: A Study of A Local Council," Journal of Advanced Management Science, Vol. 9, No. 2, pp. 38-43, June 2021. doi: 10.18178/joams.9.2.38-43
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