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Ecological Tourism Village as a Tool for Sustainability (Case Study Nyambu Tourism Village, Bali)

Dewa Ayu Made Lily Dianasari
Bali Tourism Institute. Dharmawangsa Street Nusa Dua Bali Indonesia

Abstract—The purpose of this research is to determine the community perception to the development of Nyambu village as an ecological tourism village. The data collection was conducted through observation, survey and in-depth interviews. The sampling technique used was random sampling by distributing questionnaires to find out the community perception of ecotourism principles. The data were analyzed through Confirmatory Factor Analysis.
The result showed that the community perception for natural conservation principles is increasing the awareness and appreciation of actors to the natural and cultural environment (0,875); cultural conservation is involving the local community and other parties (0,889); community participation principles are inspiring local community initiatives and the aspirations to ecotourism development (0,844); economic principles suppress leakage rates as low as possible (0,895); education principles are optimizing the role of the community as a local interpreter of ecotourism products (0,889); and tourism principles is prioritizing hospitality in every service (0,882). 
Index Terms—ecotourism, tourism village, ecological tourism, sustainable tourism

Cite: Dewa Ayu Made Lily Dianasari, "Ecological Tourism Village as a Tool for Sustainability (Case Study Nyambu Tourism Village, Bali)" Journal of Advanced Management Science, Vol. 6, No. 4, pp. 197-202, December 2018. doi: 10.18178/joams.6.4.197-202
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