Abstract—With the increasing cultural demand of the general population, cultural volunteer organizations have sprung up rapidly. With the rapid development of these cultural volunteer organizations, some problems including the low activity participation rate, service quality and sustainability have appeared gradually, which will limit its growth. Based on the two-factor theory, the problems of incentive mechanism of cultural volunteer organizational from the aspects of hygiene factors and motivation factors, such as unscientific incentive measures, insufficient organizational funds and inadequate professional training, etc., have been found and analyzed. Suggestions of building social support networks, strengthening professional training, implementing incentive measures that match the motivation, innovating incentive mechanism have been proposed and demonstrated.