1. How to submit my research paper? What’s the process for publication of my paper?
The journal receives submitted manuscripts via email only. Please submit your research paper in .doc or .pdf format to the submission email: joams@ejournal.net.

2.Can I submit an abstract?
The journal publishes full research papers. So only full paper submission should be considered for possible publication...[Read More]

JOAMS 2023 Vol.11(4): 157-162
doi: 10.18178/joams.11.4.157-162

The Antecedents of Smart Technology-induced Loyalty Change

Zhenpan Wang* and Sulin Chung
Department of Industrial Engineering and Economics, Tokyo Institute of Technology, Tokyo, Japan;
*Correspondence: wang.z.an@m.titech.ac.jp (Z.P.W.)

Manuscript received January 13, 2023; revised February 21, 2023; accepted March 21, 2023; published December 4, 2023.

Abstract—China is experiencing a boom in the development of smart technologies which have enormous commercial potential. This study uses robotics, Internet of Things (IoT), and AR as representatives of smart technologies. We examine the effects of technology-induced consumer value perception change, privacy concern, and word-of-mouth (WOM) change on consumer satisfaction and loyalty change. Value perception change and WOM change have a positive effect on satisfaction and loyalty change. The findings have implications for both theoretical and practical smart technology research as well as for companies. This study integrates three smart technologies and examines, for the first time, the relationship between changes in consumer behavior and cognition induced by the application of technology. It provides new ideas for the study of smart technologies and also has implications for companies that apply smart technologies.

Keywords—smart technology, consumer behavior, consumer perception

Cite: Zhenpan Wang and Sulin Chung, "The Antecedents of Smart Technology-induced Loyalty Change," Journal of Advanced Management Science, Vol. 11, No. 4, pp. 157-162, 2023.

Copyright © 2023 by the authors. This is an open access article distributed under the Creative Commons Attribution License (CC BY-NC-ND 4.0), which permits use, distribution and reproduction in any medium, provided that the article is properly cited, the use is non-commercial and no modifications or adaptations are made.
Copyright © 2013-2024 Journal of Advanced Management Science, All Rights Reserved